It is true that the “fall from grace” memoir is a crowded market. But as more Americans become aware of bipolar disorder–or realize they they know someone with the illness or have it themselves–another sub-genre has sprung up: the bipolar memoir.

It’s truly a phenomenon. There’s of course the bible of the genre, “An Unquiet Mind” by Kaye Redfield Jamison. Then there are the “Look at me I’m bipolar! Mania is so much fun!” A few that come to mind, Andy Behrman’s “Electroboy,” and Lizzie Simon “Detour: My Bipolar World in 4-D.”

Some that turn on the glamour, like the recently published Manic: A Memoir by Terri Cheney.

And there are endless, countless self-published books, with prose purpler than the next.

So do we really need another bipolar memoir?

Marya’s publicist, Alia Hanna-Habib from Hougton Mifflin, waited while Marya signed some books, and so I asked her what sets the book apart.

“The quality of the writing,” she said. “Marya’s style is both lyrical and funny. She has this way of looking at herself that’s irreverent and self-deprecating. “

Aliya has been furiously booking her seven-city tour which has just started, and reaching out to NAMI chapters in these markets. She just learned this morning, that when Marya is in Portland, she will speak to their NAMI chapter.